Balls Food Stores opens CBD mini market

by Newsfeed

Dive Brief:

  • Cannabidiol (CBD) product manufacturer American Shaman has opened a retail store inside a Price Chopper supermarket operated by Balls Food Stores in Kansas City, Missouri, according to a press release.
  • The store-within-a-store features reclaimed wood and botanical images meant to evoke the cannabis-based products it sells, which include tinctures and sparkling beverages. The shop also includes a customer seating area.
  • American Shaman said this is the first CBD store-within-a-store concept to open inside a multi-store supermarket chain in the U.S. 

Dive Insight:

By carving out floor space for a CBD mini market inside one of its stores, Balls Food, which operates more than two dozen supermarkets in Kansas and Missouri, is calling attention to a leading manufacturer in…

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