Higher Ground ‘Ballot Box’ Counters Stoner Stereotypes

by Newsfeed


LOS ANGELES Higher Ground media and Saints Joints have created The Ballot Box, a high-end box of cannabis joints designed to smash stoner stereotypes by registering people to vote. In addition to five premium pre-rolls, the Ballot Box contains a QR code that immediately registers voters, a mini version of the Bill of Rights, and non-partisan information about voting and elections.

“The cliche, obviously, is that pot smokers are lazy and couch-locked, when – in fact – we’re as active and involved as any community,” notes Higher Ground Editor-in-Chief Michael A. Stusser. “With the Ballot Box, we’re using a new platform as an entry point to spark engagement, and register new voters.”

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