FOXBOROUGH, Mass. — Rob Gronkowski returned to Gilette Stadium Friday, but not on the field. Instead, he announced a partnership with Patriots Place and CBDMedic to bring cannabinoid products to football fans.

The future hall of fame tight end is no stranger to injuries on the field, and now that he’s adapting to life post-NFL, he’s hoping to help others deal with chronic pain.

“If you get hit in the quad, you get quad contusions it’s just throbbing man, that’s the time when CBDMedic the topical cream would have come into play for me.

In August Gronkowski announced a partnership with CBDMedic. Now the company is partnering with Patriot Place. The iconic water tower outside Gillete Stadium will bear the CBDMedic logo.

Gronk said he has the full support of Patriots owner Robert Kraft.